A Campaign is used to send a communication to a segmented audience group. A Campaign provides deep analytics to help you measure success of each campaign and do comparative analysis across segment groups:
To get the most out of Communic8 we recommend that you create different Campaigns per Recipient group. You can view who has engaged, who has opened the communication and who hasn’t.
Watch this video to create a targeted audience campaign
Watch the next video on how to create a Public Campaign